Part 2 of 4: Government and Marketing

ImageFive Years; time to give back to our wonderful readers! Part 2 of 4: Marketing to the Government

As Arrowhead celebrates our 5th anniversary, we realize that we could not have done it without all the support from you – our readers and clients!

To give back, we’d like to share some government contracting tips and tricks so that you can be the best government contractor possible. Each week, throughout the month of March, we’re going to be posting 5 tips to celebrate 5 years. Cheers!

This week’s post: Government Contracting Tips and Tricks
Part 2 – Marketing to the Government Customer

#6: Update your capability statement. Don’t have one? Get one ASAP.

#7: List the services your company can provide directly on your website.

#8: Do your research: Who’s buying? Who are the competition? How can you compete?

#9: Utilize Sources sought, advance notices and RFI’s to become more visible.

#10: Don’t get scammed! Although sometimes helpful, GSA Schedules aren’t always necessary! There are numerous ways to increase your buying power through networking and public opportunity sites. Beware of anyone asking for an upfront fee, or for a percentage of sales.

Don’t forget to follow Arrowhead Solutions on Twitter (@arrowheadllc) for daily tips, too!

See you next week!


About Stephanie Amend

Stephanie is the Principal and CEO of Arrowhead Solutions, LLC, a solutions firm specializing in assisting established small businesses be successful government contractors.

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